E-Business: success of failure? ECommerce Articles | July 13 Trent Williams Shirt , 2006 According to Chanaron & Jolly (1999), this impact is more pronounced on businesses, as computers and other technologies are here and not going any time soon. The proliferation of technology in pro...
According to Chanaron & Jolly (1999), this impact is more pronounced on businesses, as computers and other technologies are here and not going any time soon. The proliferation of technology in products and services show an insight into how many companies across industries are investing in technology (Papers4you, 2006). This insight provides a lesson for managers on how to run and grow a business in a volatile and competitive market place. This has resulted in the rise of electronic businesses across the globe in the last decade.
The diffusion of the internet and commerce has been the center of discussion both by the academics and the practitioners due to its growing importance in the developed countries. This has largely been contributed due to the high penetration of internet connectivity and online transactions of business-to-consumer (B2C) and business-to-business (B2B) nature. E-businesses have evolved from plain text websites to interactive e-commerce hubs that use internet and mobile technologies to reach their current customers and attract the potential customers (Karen, 1996). Theorists (Chang & Kyungdoo Adrian Peterson Shirt , 2005) believe that the evolution of internet itself has been staggering in the last decade and therefore more ways to conduct businesses have emerged. The use of internet has provided firms with the ability of ?lean? and ?agile? value chain, which means that firms can keep their operating costs at minimum along with the flexibility to grab any window of opportunities.
Current improvements in the internet services and its inherent characteristics like improved security, reliability, user friendliness, two-way communication, low costs, accessibility and customizability Alex Smith Shirt , have been the driving forces for e-commerce (Papers4you, 2006). The use of internet offers value to all the stakeholders. Drawing upon Dawes & Rowley (1998), it reduces the operating and distribution costs of the businesses and provides products and services to the customers sitting at home at any time.
The use of internet has opened new avenues for the adoption of innovative business models based on the proliferation of this technology. Tendering via reverse auction also called ?e-reverse auctions? or ?B-2-B reverse auctions?, for example, have been a common method to source production and non-production goods and services by many Fortune 2000 companies since 1995 (Richards, 2000). Similarly internet has provided the opportunity for affiliate marketing, which optimizes marketing spending by only paying when the particular marketing objectives have been met. Another example of e-business is online bartering Wes Martin Shirt , which according to Copeland (2006) is the process by which two parties strike a deal to exchange goods or services without money changing hands.
Refernces:
Copeland, Michael V. (2006), ?The eBay of Swap?, Business 2.0, May2006, Vol. 7 Issue 4, p19-20 Bryce Love Shirt , 2p
Chang E. Koh, Kyungdoo (2005), ?Business use of the internet: A longitudinal study from a value chain perspective?, Industrial Management & Data Systems; Volume: 105 Issue: 1; 2005 Research paper
Chanaron, J. & Jolly, D. (1999), ?Technical Management: Expanding the perspective of management of technology? Terry McLaurin Shirt , Management Decisions, Vol. 37 No. 8, pp 613 ? 620
Dawes, J. & Rowley, J. (1998) ?Enhancing the Customer Experience: Contributions from Information technology?, Management Decision, Vol. 36 No. 5 Montez Sweat Shirt , pp. 350- 357
Karen A. Forcht (1996), ?Doing business on the Internet: marketing and security aspects?, Information Management & Computer Security; Volume: 4 Issue: 4; 1996 Research Paper
Papers For You (2006) "PEI73. E-business models: benefits, opportunities and threats", Available from Papers4you [21062006]
Richards, B. (2000) Dwayne Haskins Shirt , ?Dear supplier: This is going to hurt you more than it hurts me??, E-company Now, 1(1), 136?142
(Making Your Graphics Work For You)
It's no secret that a picture is worth a thousand words or that people really do judge a book by its cover. Effectively using graphic headers, e-covers and background graphics can send your profits soaring. Amateur looking graphics are worse than no graphics at all.
The graphics you use on your website should intensify the screen's message. Correctly used graphics will activate the prospects emotions into a buying mode. This can be effectively accomplished by incorporating a few simple marketing strategies into your graphic designs.
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07.12.2019 08:50
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